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Что первее: клиповое мышление или короткие видео? 🎬

С появлением платформ с короткими вертикальными роликами мир цифрового маркетинга претерпел значительные изменения.

Короткие форматы видео, зачастую не превышающие 60 секунд, стали важным инструментом для брендов, стремящихся привлечь внимание аудитории (самые экспертные эксперты рекомендуют не превышать 15-20 сек.). Они изменили подход к креативности в рекламных кампаниях, требуя от маркетологов новых идей и методов.

Делитесь в комментариях, какие бренды радуют вас крутыми короткими роликами?



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Что первее: клиповое мышление или короткие видео? 🎬

С появлением платформ с короткими вертикальными роликами мир цифрового маркетинга претерпел значительные изменения.

Короткие форматы видео, зачастую не превышающие 60 секунд, стали важным инструментом для брендов, стремящихся привлечь внимание аудитории (самые экспертные эксперты рекомендуют не превышать 15-20 сек.). Они изменили подход к креативности в рекламных кампаниях, требуя от маркетологов новых идей и методов.

Делитесь в комментариях, какие бренды радуют вас крутыми короткими роликами?

BY Silver Mercury








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But Kliuchnikov, the Ukranian now in France, said he will use Signal or WhatsApp for sensitive conversations, but questions around privacy on Telegram do not give him pause when it comes to sharing information about the war. At this point, however, Durov had already been working on Telegram with his brother, and further planned a mobile-first social network with an explicit focus on anti-censorship. Later in April, he told TechCrunch that he had left Russia and had “no plans to go back,” saying that the nation was currently “incompatible with internet business at the moment.” He added later that he was looking for a country that matched his libertarian ideals to base his next startup. Perpetrators of such fraud use various marketing techniques to attract subscribers on their social media channels. Meanwhile, a completely redesigned attachment menu appears when sending multiple photos or vides. Users can tap "X selected" (X being the number of items) at the top of the panel to preview how the album will look in the chat when it's sent, as well as rearrange or remove selected media. On February 27th, Durov posted that Channels were becoming a source of unverified information and that the company lacks the ability to check on their veracity. He urged users to be mistrustful of the things shared on Channels, and initially threatened to block the feature in the countries involved for the length of the war, saying that he didn’t want Telegram to be used to aggravate conflict or incite ethnic hatred. He did, however, walk back this plan when it became clear that they had also become a vital communications tool for Ukrainian officials and citizens to help coordinate their resistance and evacuations.
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