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В 1946 году Нина Риччи представила дебютный парфюм Cœur joie.

По легенде, аромат, сочетавший в себе бергамот, фиалку и розу, создали специально для возлюбленной сына Нины. Успех был ошеломительным: каждые пять секунд мужчины по всему миру покупали флакон этих духов.

Вспоминаем несколько рекламных кампаний модного дома, разработанных в XX веке.



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В 1946 году Нина Риччи представила дебютный парфюм Cœur joie.

По легенде, аромат, сочетавший в себе бергамот, фиалку и розу, создали специально для возлюбленной сына Нины. Успех был ошеломительным: каждые пять секунд мужчины по всему миру покупали флакон этих духов.

Вспоминаем несколько рекламных кампаний модного дома, разработанных в XX веке.

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The message was not authentic, with the real Zelenskiy soon denying the claim on his official Telegram channel, but the incident highlighted a major problem: disinformation quickly spreads unchecked on the encrypted app. Right now the digital security needs of Russians and Ukrainians are very different, and they lead to very different caveats about how to mitigate the risks associated with using Telegram. For Ukrainians in Ukraine, whose physical safety is at risk because they are in a war zone, digital security is probably not their highest priority. They may value access to news and communication with their loved ones over making sure that all of their communications are encrypted in such a manner that they are indecipherable to Telegram, its employees, or governments with court orders. This provided opportunity to their linked entities to offload their shares at higher prices and make significant profits at the cost of unsuspecting retail investors. Given the pro-privacy stance of the platform, it’s taken as a given that it’ll be used for a number of reasons, not all of them good. And Telegram has been attached to a fair few scandals related to terrorism, sexual exploitation and crime. Back in 2015, Vox described Telegram as “ISIS’ app of choice,” saying that the platform’s real use is the ability to use channels to distribute material to large groups at once. Telegram has acted to remove public channels affiliated with terrorism, but Pavel Durov reiterated that he had no business snooping on private conversations. Founder Pavel Durov says tech is meant to set you free
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