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🔮 As I predicted, 2024 turned out to be a very good year for Telegram. For the first time in its 3-year history of monetization, Telegram became profitable 🏆

📈 This year, the number of Telegram Premium subscribers tripled, exceeding 12 million. Our ad revenue also increased a few times. As a result, Telegram's total revenue in 2024 surpassed $1 billion, and we are closing the year with more than $500 million in cash reserves, not including crypto assets 🪙

🏦 Over the past four years, Telegram has issued about $2 billion in debt. We repaid a meaningful share of it this Fall, taking advantage of favorable prices for the Telegram bonds. But there’s a lot of work ahead 👨‍💻

↗️ Our innovations in monetization this year (⭐️ Stars, 🎁 Gifts, 🪙 Giveaways, 🖥 Mini Apps, 🤝 the Affiliate Platform, 💼 Telegram Business, and 📥 Telegram Gateway…) demonstrate that social media platforms can achieve financial sustainability while staying independent and respecting users' rights.

🎯 The purpose of monetization is to ensure that you, our users, will always remain our #️⃣1️⃣ priority 🫂

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2.2M viewsPaul Du Rove, Dec 23 at 11:47

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Create: 2024-12-23
Last Update: 2025-01-12 03:47:24

🔮 As I predicted, 2024 turned out to be a very good year for Telegram. For the first time in its 3-year history of monetization, Telegram became profitable 🏆

📈 This year, the number of Telegram Premium subscribers tripled, exceeding 12 million. Our ad revenue also increased a few times. As a result, Telegram's total revenue in 2024 surpassed $1 billion, and we are closing the year with more than $500 million in cash reserves, not including crypto assets 🪙

🏦 Over the past four years, Telegram has issued about $2 billion in debt. We repaid a meaningful share of it this Fall, taking advantage of favorable prices for the Telegram bonds. But there’s a lot of work ahead 👨‍💻

↗️ Our innovations in monetization this year (⭐️ Stars, 🎁 Gifts, 🪙 Giveaways, 🖥 Mini Apps, 🤝 the Affiliate Platform, 💼 Telegram Business, and 📥 Telegram Gateway…) demonstrate that social media platforms can achieve financial sustainability while staying independent and respecting users' rights.

🎯 The purpose of monetization is to ensure that you, our users, will always remain our #️⃣1️⃣ priority 🫂

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Date: 2025-01-12|

The original Telegram channel has expanded into a web of accounts for different locations, including specific pages made for individual Russian cities. There's also an English-language website, which states it is owned by the people who run the Telegram channels. Although some channels have been removed, the curation process is considered opaque and insufficient by analysts. NEWS It is unclear who runs the account, although Russia's official Ministry of Foreign Affairs Twitter account promoted the Telegram channel on Saturday and claimed it was operated by "a group of experts & journalists." On December 23rd, 2020, Pavel Durov posted to his channel that the company would need to start generating revenue. In early 2021, he added that any advertising on the platform would not use user data for targeting, and that it would be focused on “large one-to-many channels.” He pledged that ads would be “non-intrusive” and that most users would simply not notice any change.
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