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Сбер придумал эмоциональную рекламу, но, кажется, промахнулся с местом её размещения и целевой аудиторией.

Такую рекламу надо размещать в метро и троллейбусе, а не на престижнейшем месте на международных вылетах из Шереметьево. Цены на перелёты такие, что летают сейчас люди при деньгах. Кредиты им для этого не нужны. Они сами кому хочешь кредит дадут.

Впрочем, если задача показать элите, что маркетинг в Сбере не лишён творчества, то она выполнена. @finside



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Сбер придумал эмоциональную рекламу, но, кажется, промахнулся с местом её размещения и целевой аудиторией.

Такую рекламу надо размещать в метро и троллейбусе, а не на престижнейшем месте на международных вылетах из Шереметьево. Цены на перелёты такие, что летают сейчас люди при деньгах. Кредиты им для этого не нужны. Они сами кому хочешь кредит дадут.

Впрочем, если задача показать элите, что маркетинг в Сбере не лишён творчества, то она выполнена. @finside

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"Someone posing as a Ukrainian citizen just joins the chat and starts spreading misinformation, or gathers data, like the location of shelters," Tsekhanovska said, noting how false messages have urged Ukrainians to turn off their phones at a specific time of night, citing cybersafety. The War on Fakes channel has repeatedly attempted to push conspiracies that footage from Ukraine is somehow being falsified. One post on the channel from February 24 claimed without evidence that a widely viewed photo of a Ukrainian woman injured in an airstrike in the city of Chuhuiv was doctored and that the woman was seen in a different photo days later without injuries. The post, which has over 600,000 views, also baselessly claimed that the woman's blood was actually makeup or grape juice. As a result, the pandemic saw many newcomers to Telegram, including prominent anti-vaccine activists who used the app's hands-off approach to share false information on shots, a study from the Institute for Strategic Dialogue shows. This ability to mix the public and the private, as well as the ability to use bots to engage with users has proved to be problematic. In early 2021, a database selling phone numbers pulled from Facebook was selling numbers for $20 per lookup. Similarly, security researchers found a network of deepfake bots on the platform that were generating images of people submitted by users to create non-consensual imagery, some of which involved children. "There is a significant risk of insider threat or hacking of Telegram systems that could expose all of these chats to the Russian government," said Eva Galperin with the Electronic Frontier Foundation, which has called for Telegram to improve its privacy practices.
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