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В Telegram внедряют видеорекламу

К текстовым рекламным форматам Telegram добавил видеорекламу: ролик, как и текстовые сообщения, показывается в конце каналов юзерам без премиум-аккаунта, продолжительность видеоролика может быть от трёх секунд.

Формат, естественно, дороже чем обычная текстовая реклама, кроме роликов можно использовать и просто картинку.

Для обычных пользователей вырастет привлекательность премиум-аккаунтов, или просто включение энергосберегающего режима, который фризит рекламное видео на первом кадре.



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В Telegram внедряют видеорекламу

К текстовым рекламным форматам Telegram добавил видеорекламу: ролик, как и текстовые сообщения, показывается в конце каналов юзерам без премиум-аккаунта, продолжительность видеоролика может быть от трёх секунд.

Формат, естественно, дороже чем обычная текстовая реклама, кроме роликов можно использовать и просто картинку.

Для обычных пользователей вырастет привлекательность премиум-аккаунтов, или просто включение энергосберегающего режима, который фризит рекламное видео на первом кадре.

BY Roem.ru




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Ukrainian forces successfully attacked Russian vehicles in the capital city of Kyiv thanks to a public tip made through the encrypted messaging app Telegram, Ukraine's top law-enforcement agency said on Tuesday. In 2014, Pavel Durov fled the country after allies of the Kremlin took control of the social networking site most know just as VK. Russia's intelligence agency had asked Durov to turn over the data of anti-Kremlin protesters. Durov refused to do so. At its heart, Telegram is little more than a messaging app like WhatsApp or Signal. But it also offers open channels that enable a single user, or a group of users, to communicate with large numbers in a method similar to a Twitter account. This has proven to be both a blessing and a curse for Telegram and its users, since these channels can be used for both good and ill. Right now, as Wired reports, the app is a key way for Ukrainians to receive updates from the government during the invasion. At the start of 2018, the company attempted to launch an Initial Coin Offering (ICO) which would enable it to enable payments (and earn the cash that comes from doing so). The initial signals were promising, especially given Telegram’s user base is already fairly crypto-savvy. It raised an initial tranche of cash – worth more than a billion dollars – to help develop the coin before opening sales to the public. Unfortunately, third-party sales of coins bought in those initial fundraising rounds raised the ire of the SEC, which brought the hammer down on the whole operation. In 2020, officials ordered Telegram to pay a fine of $18.5 million and hand back much of the cash that it had raised. "There is a significant risk of insider threat or hacking of Telegram systems that could expose all of these chats to the Russian government," said Eva Galperin with the Electronic Frontier Foundation, which has called for Telegram to improve its privacy practices.
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