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Российский бренд одежды YOLLO установил огромного плюшевого йети в Сочи. И это претендент на новый мем — просто посмотрите на него!

Йети установили к открытию нового попап-стора в Розе Хутор. Открытию предшествовала большая кампания с CGI- и AR-роликами, наружкой и коллабой с рестораном Сахалин. Кстати, сама капсула одежды сделана полностью из экомеха.

😧 — хоть сейчас в Корпорацию монстров
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Российский бренд одежды YOLLO установил огромного плюшевого йети в Сочи. И это претендент на новый мем — просто посмотрите на него!

Йети установили к открытию нового попап-стора в Розе Хутор. Открытию предшествовала большая кампания с CGI- и AR-роликами, наружкой и коллабой с рестораном Сахалин. Кстати, сама капсула одежды сделана полностью из экомеха.

😧 — хоть сейчас в Корпорацию монстров

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At the start of 2018, the company attempted to launch an Initial Coin Offering (ICO) which would enable it to enable payments (and earn the cash that comes from doing so). The initial signals were promising, especially given Telegram’s user base is already fairly crypto-savvy. It raised an initial tranche of cash – worth more than a billion dollars – to help develop the coin before opening sales to the public. Unfortunately, third-party sales of coins bought in those initial fundraising rounds raised the ire of the SEC, which brought the hammer down on the whole operation. In 2020, officials ordered Telegram to pay a fine of $18.5 million and hand back much of the cash that it had raised. Telegram has become more interventionist over time, and has steadily increased its efforts to shut down these accounts. But this has also meant that the company has also engaged with lawmakers more generally, although it maintains that it doesn’t do so willingly. For instance, in September 2021, Telegram reportedly blocked a chat bot in support of (Putin critic) Alexei Navalny during Russia’s most recent parliamentary elections. Pavel Durov was quoted at the time saying that the company was obliged to follow a “legitimate” law of the land. He added that as Apple and Google both follow the law, to violate it would give both platforms a reason to boot the messenger from its stores. Overall, extreme levels of fear in the market seems to have morphed into something more resembling concern. For example, the Cboe Volatility Index fell from its 2022 peak of 36, which it hit Monday, to around 30 on Friday, a sign of easing tensions. Meanwhile, while the price of WTI crude oil slipped from Sunday’s multiyear high $130 of barrel to $109 a pop. Markets have been expecting heavy restrictions on Russian oil, some of which the U.S. has already imposed, and that would reduce the global supply and bring about even more burdensome inflation. Friday’s performance was part of a larger shift. For the week, the Dow, S&P 500 and Nasdaq fell 2%, 2.9%, and 3.5%, respectively. In February 2014, the Ukrainian people ousted pro-Russian president Viktor Yanukovych, prompting Russia to invade and annex the Crimean peninsula. By the start of April, Pavel Durov had given his notice, with TechCrunch saying at the time that the CEO had resisted pressure to suppress pages criticizing the Russian government.
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