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В 1946 году Нина Риччи представила дебютный парфюм Cœur joie.

По легенде, аромат, сочетавший в себе бергамот, фиалку и розу, создали специально для возлюбленной сына Нины. Успех был ошеломительным: каждые пять секунд мужчины по всему миру покупали флакон этих духов.

Вспоминаем несколько рекламных кампаний модного дома, разработанных в XX веке.



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В 1946 году Нина Риччи представила дебютный парфюм Cœur joie.

По легенде, аромат, сочетавший в себе бергамот, фиалку и розу, создали специально для возлюбленной сына Нины. Успех был ошеломительным: каждые пять секунд мужчины по всему миру покупали флакон этих духов.

Вспоминаем несколько рекламных кампаний модного дома, разработанных в XX веке.

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"Someone posing as a Ukrainian citizen just joins the chat and starts spreading misinformation, or gathers data, like the location of shelters," Tsekhanovska said, noting how false messages have urged Ukrainians to turn off their phones at a specific time of night, citing cybersafety. Anastasia Vlasova/Getty Images Individual messages can be fully encrypted. But the user has to turn on that function. It's not automatic, as it is on Signal and WhatsApp. "The result is on this photo: fiery 'greetings' to the invaders," the Security Service of Ukraine wrote alongside a photo showing several military vehicles among plumes of black smoke. At the start of 2018, the company attempted to launch an Initial Coin Offering (ICO) which would enable it to enable payments (and earn the cash that comes from doing so). The initial signals were promising, especially given Telegram’s user base is already fairly crypto-savvy. It raised an initial tranche of cash – worth more than a billion dollars – to help develop the coin before opening sales to the public. Unfortunately, third-party sales of coins bought in those initial fundraising rounds raised the ire of the SEC, which brought the hammer down on the whole operation. In 2020, officials ordered Telegram to pay a fine of $18.5 million and hand back much of the cash that it had raised.
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